Cole Haan has just released their first-ever sustainable vegan shoe: the Generation ZERØGRAND II, featuring FlowerFoam, which is a material made from a minimum of 25% natural dandelion rubber which is used in the shoe’s outsole.
The 90-year-old brand also just announced their Change Forward Sustainable Innovation initiative.
“Cole Haan has pioneered a sustainable, performance outsole made from natural dandelion rubber. We have been redefining footwear for nearly a century, and we’ve always sought to bring innovative products to our consumers. Today, and tomorrow, we’re now innovating for their environment through our Change Forward initiative. Our entire company is excited to bring this product to market and transform our product line through this initiative,” says Brand President David Maddocks.
The Generation ZERØGRAND II by Cole Haan is 100% vegan and features an upper made with vegan microfiber suede.
Also, the laces are made from 100% recycled plastic bottles, and the Ortholite Hybrid footbed is made with 5% recycled rubber, 15% production waste foam, and a fabric top sheet that is entirely made from 100% recycled plastic bottles.
The shoe will be available in men’s and women’s sizes, offered in numerous colors, and retailing for $130.